Bringing Filipino entertainment in every home.

Loie Magan is the founder and CEO of LX2 Entertainment. A retired financial advisor with over 20+ years of experience, she was recognized as one of the top producers in New York. She has been a recipient of prestigious meritorious awards for her consistent performance in the field of retail finance and insurance, in addition to her professional volunteer work & peer development. Her numerous recognitions include Platinum Lifetime Achievement Award & Better Begins with me at TD Ameritrade. She is also the youngest recipient of the Edward E. Phillips Award for Outstanding Citizenship at New England Financial.

She is a published poet and an honored member of the Heritage Registry of Who’s Who in New York in 2010 and 2015.

Additionally, she serves as the Executive Director of EMR Charitable Foundation, a private non-for-profit organization that caters to the needs of a Jewish School with 1,800 students in Brooklyn, New York.

She was also one of the recipients of a luminary award in Manila, “Women of Substance”, in 2020 for business leadership and accomplishments as a woman, as well as for her charitable works.

Loie is passionate in promoting the Philippine Entertainment industry through LX2 Entertainment Manila, a subsidiary of LX2 Entertainment New York. Her work includes A&R, talent management, and event and concert productions in Metro Manila and the provinces. She is also a supporter of international shows that feature Fil-Am talents.
In recent years including this pandemic, she has funded scholarships and feeding programs, enabled the opening of a K-6 school, and provided relief goods to her hometown of Baler, Aurora.

Lowell Luis is co-founder and CFO of LX2 Entertainment, in charge of Finance and Administration. Based in New York, USA, he has an extensive background in management and consulting with significant experience in enterprise systems, and the implementation of information technology to reduce costs, increase revenue and improve strategic decision-making. He received his MBA from Rutgers University.

Luis was a winner of the Ten Outstanding Students of Makati award, and a delegate to the Philippine-Japan Cultural Exchange program. For his work with local business and economic development in the United States, he received the New Jersey Republican of the Year award in 2001 and the Republican Gold Medal in 2002.

Anna Peleo is the Executive Vice President for Marketing of LX2 Entertainment. She is responsible for leading the company’s marketing efforts and managing the strategic alliances and collaborative partnerships that serves our mission in providing the best of Filipino global entertainment. Her diverse background in marketing and established professional network within the live music and entertainment industry in both local and international markets will pave the way for the growth of the company.

Prior to this, she has held various key positions at the congressional offices, diplomatic missions, luxury integrated resort, strategic communications consulting, public relations, and entertainment.

She is a graduate of the University of the Philippines Diliman and recipient of foreign scholarships from the Spanish Agency for International Development Cooperation and China Guangxi International Youth Exchange Institute. Her worldly expertise in communications makes her the best choice to lead campaigns that capture the attention of local and international audiences.

Atty. Paul G. Hildawa is the general counsel of LX2 Entertainment. He has vast experience in the entertainment industry as counsel for a Philippine top-rating noontime show.

He has various legal exposures – from being under the legal department of the Department of Foreign Affairs, to various private practices, both civil and criminal.

He is a former seminarian from Don Bosco Canlubang, where he discovered his love and passion for music writing. He has created award-winning songs, as well as self-published compositions.